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Online gambling has become one of the most lucrative industries in the world, and along with that type of success comes the need for top domain names. The biggest domain name in the industry, Gambling.com, is now available for anyone that is interested in purchasing the domain.
Media Corp. owns the domain name and they have received several inquiries into the domain in recent months from online gambling companies. The sale of the domain will now be done by auction, and the final price could be upwards of $10 million.
The biggest online gaming companies in the world will compete for the rights to the name. A domain name such as gambling.com could alone drive millions of customers to online gambling. The winner of the bidding process will understand how important the domain could be as the Internet gambling industry continues to grow.
Sedo Holding AG has been handed the contract to sell the domain. They could have opted to take bids, but instead the company believes that an auction would be the best way to gain top dollar for the domain. Recently, Sedo sold a domain with similar appeal for $13 million.
“We are very pleased to have been chosen as the exclusive broker for the sale of Gambling.com,” said Tim Schumacher, CEO of Sedo Holding AG. “A defining domain name like this can enable a brand to own their vertical and would be a fantastic addition to any gaming or gambling business. Gambling.com is a safe bet, it has traffic, branding, and instant memorability.”
Justin Drummond, CEO of Media Corp. believes that with the money that is gained from selling the Gambling.com domain, the company will be free to pursue other ventures within the online gaming industry. Drummond also claims the sale is not the result of the company being strapped for cash.